Two Ways to Optimize Website Clusters
Ordinary group optimization
The optimization of ordinary group is to use separate domain names to create independent sites. Of course, it can also be done by using subdomains to create group sites. Generally, the number of such group sites is relatively small, and they often require manual operation and software updates on the server, which consumes a lot of resources. Therefore, for cost considerations, the number of online sites will not be large-scale. For such cases, ordinary group sites are usually used to create normal keyword ranking optimization for individual products, and the targeted users are mostly users who search for keywords with low competition.
The core optimization method of ordinary group is to optimize individual keywords through the entire site, and to involve low-competitive single keywords in better ranking positions through a large amount of indexed content and keyword clustering, in order to bring conversion to the enterprise.
Black hat group optimization
Black hat site group is a site optimization method that is completely operated by software. The most common ones we see are network site group, mirror site group, and parasite site group. Among them, the most recognizable one is the network site group, which uses a large number of secondary domain name resolutions to launch a large number of sites, using quantity pressure to dominate keywords and even traffic. This site group optimization technology Xiaodan initially recognized it in domain wildcard resolution attacks. Similar to this kind of site group optimization, it is generally done through a site group software, which can build websites and operate them completely through software.
From the above, ordinary site groups require manpower, and black hat site groups are not easy to operate and control. So why do we still choose to use site groups for optimization? Mostly because compared to optimizing individual business sites, site groups can relieve the main site optimization pressure, save time, reduce unnecessary human resource output, and increase website traffic.
Of course, site group optimization also involves skills. Faced with site groups of different natures and types, different optimization methods are adopted.