The Risks and Rewards of Website Clustering Operations

Risk

There is a huge risk in operating a website group. First of all, it requires a large number of domain names and servers, resulting in considerable economic pressure. For example, building 258 websites requires a minimum cost of 12030 yuan, with domain names and server costs accounting for the majority.

In addition, it takes 30-90 days from the construction of the website group to generating income, and the subsequent server renewal costs need to be considered as well. If unable to continuously invest funds, stopping the servers will result in the previous efforts going to waste.

At the beginning of building the website group, prepare the articles and templates first. Rushing to launch the website will prolong the time to profit because the servers cannot be effectively utilized. Therefore, proceed with the construction of the website group under the premise of planning for the subsequent renewal costs.

Income

Despite the significant risks, if the website group operation is carried out properly, after 3 months of development, a very large return can be achieved. The returns are difficult to quantify, but can be used as a reference through keyword rankings and traffic. In general, select 3-5 keywords for optimization on the homepage, and use category pages and content as landing pages.

The strength of the station group website is limited, so it is necessary to choose keywords with low competition as optimization targets. For example, select keywords with an index lower than 500 as the optimization target of the station group to achieve better rankings. After 150 sites are ranked, they can bring at least 1000 IP traffic per day.

These traffic flows in through search engines by selecting good keywords, with a high conversion rate, bringing profits to the station group. Station group operations require careful planning, while continuously optimizing keywords and traffic in order to achieve the final profitability.