Methods to Solve Inventory Backlog
Store Promotion
1. Bundle Sales: You can bundle hot-selling products in the store with overstocked products, for example, buy enough of popular product A and get overstock product B for free, thereby increasing sales and clearing inventory.
2. Free Gifts: Set a minimum purchase amount for products to receive overstock product B as a gift, attracting consumers with free gifts.
Make Up for Shortcomings with Advantages
Search for relevant product keywords, find the store with the highest sales volume and try to exchange resources with them, purchase goods from them at a lower price, achieve inventory clearance and resource exchange, and create a win-win situation.
Social Media
Utilize social media platforms such as Facebook, Twitter to find influencers or bloggers with a consistent product style for promotion, increase product exposure and conversion rate, ensuring a balance between cost and revenue.
Independent Website
Using an independent website as a method to solve inventory backlog, it can be used as an Amazon brand certification website, while redirecting links to purchase from third-party platforms on the independent website, sharing the burden and solving listing issues. Long-term operation of an independent website, building a brand, will bring unexpected profits for sellers, rather than just solving inventory problems.